Mapping what's hidden: How Payload powers the Surveillance Watch initiative

Industry

Marketing

Use case

Headless CMS

We've tried a couple of headless platforms, and Payload stands out with the right balance of features to improve both the admin and the developer experience.

humaan wordmark
Jay Hollywood, CEO & Founder, Humaan

The impact of Payload

Payload not only met but exceeded the needs of both Humaan and Surveillance Watch.

Zero client training

Surveillance Watch’s team picked up the admin interface and managed the content independently, eliminating the need for time-consuming training sessions.

Faster developer onboarding

New developers at Humaan were up and running with Payload within hours, accelerating the project timeline and reducing onboarding costs.

Reduced costs, delivery time

Humaan experienced reduced hosting infrastructure costs and delivered the project in half the time typically required for traditional website development.

Surveillance Watch sought to elevate a substantial body of raw data into an engaging, interactive data visualization experience.


In an era where data privacy is paramount, they needed to find clear and incisive cut-through for their messaging—by leveraging a headless CMS platform that could enable and breathe life into their data, effectively conveying the depth of relationships and insights uncovered.


Taking on this ambitious challenge, forward-thinking web development agency Humaan turned their Payload experience towards delivering a world-class outcome.

THE CHALLENGE

Bringing raw data to life

Surveillance Watch needed a solution that could seamlessly transform complex data into an intuitive, interactive experience.

A need for flexibility

The project demanded a content management solution that wouldn’t lock them into rigid structures. Surveillance Watch’s raw research data was constantly evolving, and the agency needed a platform that could adapt as they designed on the fly, without introducing technical debt.

Balancing control and simplicity

Previous headless CMS options either burdened the project with unnecessary features or required significant work—Surveillance Watch required a CMS that provided robust customization without the overhead of unused functions.

Smooth authoring experience

The data visualization control on the backend had to be not only powerful but also easy for the client to manage without extensive training. Surveillance Watch needed a platform that was intuitive enough for non-technical users to operate independently.

THE SOLUTION

How Payload and Humaan empowered data transformation

Humaan leveraged Payload’s flexibility and developer-friendly features to build a bespoke, interactive data experience for the Surveillance Watch initiative.

Modern content management

Using Payload, Humaan was able to efficiently build a complex project that separated the content engine from the presentation layer, ensuring a dynamic content structure that would support Surveillance Watch's evolving visual experiences.

Customizable and lightweight

Payload's out-of-the-box control and customization features enabled Humaan to start the project with minimal overhead. The platform was unobtrusive, allowing the development team to focus on the unique needs of Surveillance Watch without being bogged down by unnecessary features.

Enhanced user experience

With Payload, Surveillance Watch’s team could dive into an elegant authoring experience without any formal training. The simplicity of the Payload admin UI ensured that only essential tools were visible, putting making content management on easy mode.

Gamma Group entity on website and in CMS

Letting the data speak for itself

Humaan and Surveillance Watch turned raw data into a dynamic, interactive experience with Payload running behind-the-scenes.


The platform allowed Humaan to focus on creating a compelling visual experience that highlighted the intricate relationships between surveillance companies and the entities they support.


Surveillance Watch now has a modern website from front to back, showcasing their research in a manner that is both impactful and simple to manage, helping to bring greater awareness to issues that might otherwise remain hidden.

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Payload is nimble enough to complement your stack, or replace it entirely. It is the modern solution for enterprise development.